An easy guide to keeping your team motivated and making sales grow

Are you certain that you are doing everything right when it comes to your restaurant but just aren’t seeing the results? Well, we hate to break it to you, but you can have all the technology, strategies and money in the world – yet if your staff/team is not up to scratch, your food establishment will not soar. However, it is easier than ever to relight the motivational spark within your team and before you know it, you’ll be seeing the results you have always wanted.

Communicate better

Communication is often overlooked both when dealing with customers and also internally within the team. Communicate frequently and face-to-face. You don’t want to be known as the unapproachable boss who never comes out of their office. Your staff need to know that they are valued. Lead by example and remember to show your excitement about the company’s goals. Good moods are infectious – especially in the workplace.

Modernise your restaurant

The restaurant sector is busy and often you can get caught up in marketing campaigns, finances and looking at customer satisfaction without tracking your successes and making sure that your team are ok. Imagine if your staff could see their work paying off with clear evidential proof of success – it’s got to be uplifting, right? Additionally, what is the point of putting in all the hard work if you don’t know how it’s being received? The world is changing and when implemented in the correct way, change can be exciting. Using social media marketing campaigns is now a necessity – why not use it to your advantage and then track the results?

Your employees are more motivated when they know they’re working towards something. It shouldn’t come as a surprise to you but in today’s world, you should be using social media. If you can’t get your head around it, then take a look at your team – there is bound to be someone who enjoys it and would love the new opportunity. Let it become their project. Having active social media accounts is just one way of securing your brand’s reputation but also allows for constant business to consumer communication. Instead of viewing social media as ‘a young person’s thing’, think of it this way – using social media is free and a great way to get the word out about you and your product.

Make work fun

It is important to remember that as long as deadlines are met and the work is getting done, it is okay to have some fun. Why not order the occasional lunch in for everyone, pop to the pub one Friday afternoon, or plan a summer BBQ for everyone and their partners?

If your staff can see that your business is falling behind with the times, then they are never going to be motivated. Keep work interesting and test out different marketing activities and tools. Embrace new technology, promote your brand and think of ways to better your food establishment.

If you would like some more information or if you have any questions about how to motivate your team in order for sales to grow, then please get in touch.

Photo: Social Media by magicatwork licensed under Creative commons 4

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